Yamaha Motor Racing have entered into a new partnership with Camaleonic Analytics, purveyor of AI technology that analyses social media engagement and brand impact.
Gerno di Lesmo (Italy), 15th June 2022
Yamaha Motor Racing are delighted to announce Camaleonic Analytics as their new Official Partner.

With over 1.7 million followers on Instagram, over 2.3 million followers on Facebook, 625.9K followers on Twitter, 42.8K subscribers on YouTube, and 25.6K followers on TikTok for the Monster Energy Yamaha MotoGP Team on their respective channels, the analysis of social media and branding has become increasingly more important for Yamaha Motor Racing.

Camaleonic Analytics is a cutting-edge, Barcelona based company specialised in AI technology that covers all advertising impact, increase of social media engagement and advertisement ROI. Their services include real-time brand impact analytics, evaluating social media engagement and economic value, and image tagging in photo and video. Camaleonic Analytics is present in Europe & South America and currently is expanding to USA and Japan.

As Yamaha Motor Racing and Camaleonic Analytics are both driven by the core values of innovation and reliability, the match between the two companies is a perfect fit.
Oriol Esteban Forch

Oriol Esteban Forch

Co-Founder and CEO of Camaleonic Analytics

“Camaleonic Analytics is a company that is built on the foundation of three core values: technology, transparency, and reliability. These values are shared with Yamaha Motor Racing, and the partnership between both parties is just a step forward in reinforcing them.

“Camaleonic Analytics' obsession with having the best AI technology available on the market, combined with the image of Yamaha Motor Racing always being at the top of the scoreboards is just the culmination of the hard work and excellence of the people who are involved in these projects.”